GeeGee Collection – is creating one-of-a-kind luxury womenswear and accessories, entirely crafted by hand
– Business Name and what it does
GeeGee Collection is a contemporary British womenswear brand founded in 2019 by its British born founder Georgia Crossley, and is based on the principles of creating one-of-a-kind luxury womenswear and accessories, entirely crafted by hand.
The GeeGee Collection style radiates luxury by combining modern effortless contours that are elevated with bold splashes of colour and embellishments, designed for the free, bohemian spirit.
The brand instils these codes into the highest standards of quality and refinement with each garment rigorously crafted in the UK and EU, including the fabrics which are handwoven in Italy and France.
The craftsmanship and fabrics of the collections are of the utmost importance to ensure that every individual piece is one of a kind and truly a work of art.
Every item made here at GeeGee Collection is designed and handmade by skilled artisans, using only the finest materials available. The brand’s focus on sustainability and ethical production practices ensures that our products are not only beautiful but also environmentally friendly and socially responsible.
– Founder’s/Owner’s story and what motivated them to start the business
GEEGEE COLLECTION was founded in 2019 by British born designer Georgia Crossley who was on a mission to express her passion for art and textiles through fashion by creating garments that told a story and had their own unique identity.
Honing her design skills after graduating in Textiles design from the Manchester School of art, Georgina went on to work in the fashion houses of Alexander McQueen and Jenny Packham in London before embarking on her mission to create one of a kind, handmade items, entirely crafted by hand.
Georgia realised she could express her passion for art and textiles through fashion by creating pieces that told a story and had their own unique identity. Like an artist, she could create pieces that expressed her personality and made the wearer feel a certain way.
– The challenges/ opportunities the business/market is facing
In the world of fashion where there is so much competition from both old, established & new brands, it is crucial to create something both unique and different in order to succeed. The fact the world is ever changing and the current times are becoming more and more uncertain is also a great concern when running a business as you must prepare for ever circumstance.
– Advice to others about business
If starting your own business is something you want to do and you have a good idea, I would say go for it! Do your research, take your time in planning, work hard at your vision and eventually all the pieces will fall into place.
“Be Fearless when others are fearful” – It’s a quote by Warren Buffet which I think is especially relevant when starting or running a business today. With a looming recession, now may not be the perfect time to launch a business or an idea, but you can still establish a brand following/ loyalty that others couldn’t as they were too fearful to launch!
Online: www.geegeecollection.com
I believe that nutrition science is a wonderful helper both for the preventive improvement of health and adjunctive therapy in treatment. My goal is to help people improve their health and well-being without torturing themselves with unnecessary dietary restrictions. I am a supporter of a healthy lifestyle – I play sports, cycle, and swim in the lake all year round. With my work, I have been featured in Vice, Country Living, Harrods magazine, Daily Telegraph, Grazia, Women's Health, and other media outlets.
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